Electric Vehicles Form Basis of PSA's Future Plans

26 October 2017

The PSA Group, which owns the Peugeot, DS and Citroën brands, has announced its future vehicle strategy for the coming years. These plans include the aim of launching a large variety of electric and hybrid versions of some of its current models across all three brands. Currently the only fully-electric cars in the PSA Group’s range are the Peugeot iOn, Citroën C-Zero and electric versions of the Peugeot Partner and Citroën Berlingo vans. Under these new plans, by around 2021 there should be a new Peugeot electric car or Citroën electric each year.  

Why Now?

Both the UK and France have announced plans committing to banning the sale of all diesel and electric cars from 2040. In the UK this has been driven mainly by an initiative to improve air quality, while in France it is more aimed towards meeting its targets set out under the Paris climate accord.

This means for manufacturers hoping to sell vehicles in both of these countries, which are a large market for the PSA Group, they will need to have plenty of all-electric models developed by 2040. Along with government restrictions, many other manufacturers are introducing more electric and hybrid models as their popularity increases amongst drivers, so in order to remain competitive new Peugeot electric, DS electric and Citroën electric models are required.   

All-Electric Plans

The main news is that the next Peugeot electric car to be released will be an all-electric version of its most popular model, the Peugeot 208. This is predicted to be launched around September 2019 and will feature a range of 300km (180 miles). There will also be a combustion-powered model as well, for those still not ready to make the switch to a Peugeot electric car. A year later an electric version of the Peugeot 2008 SUV is also scheduled for release.

Also in 2019, there are plans for a battery-powered version of the DS 3. This would be the first fully-electric model of the premium brand’s range. Plus, new electric versions of the Peugeot Partner and Citroën Berlingo are due in mid-2018.

Introduction of More Hybrid Cars

Under the plans, four new all-electric vehicles and seven hybrids will be added to the PSA Group’s roster by 2021, with 80% of all vehicles featuring an electrified powertrain variant by 2023. Plug-in hybrid (PHEV) variants of the Peugeot 5008 SUV, DS7 Crossback and Citroën C5 Aircross are all on the cards from 2019 onwards.

From then on, it’s likely that further electric and hybrid versions and new models will be introduced, as other manufacturers increase the competition and their popularity grows. Keep an eye on Robins and Day for the latest news and to keep tabs on when any new Peugeot, DS and Citroën electric car will be for sale.

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